Markets & trends
Women’s newly liberated expression redefines codes of beauty
Social intelligence company Dynvibe, which specialises in behavioural marketing and in the analysis of consumers’ comments on social...
Longevity: The cosmetics industry must rethink its approach to ageing
In December, at the United Nations headquarters in New York, The Aging Forum brought together many representatives from the global beauty...
France: A sluggish beauty market driven by pharmacy sales in 2024
In a global beauty market that grew by 7.3% in 2024, France’s growth remains modest. Sales of beauty and personal care product in the...
Niche perfumes: flagship trends spotted at Esxence 2025
The 15th annual Esxence show ended on February 22nd in Milan, Italy. This not-to-be-missed event in the niche perfume segment beat...
Digital sales transform the global beauty landscape, finds NIQ
With a 7.3% increase in 2024 compared to last year, according to NielsenIQ (NIQ), the global beauty market is experiencing a major...
Trump tariffs and the cosmetics industry: the current landscape
The United States is the world’s second-largest exporter of cosmetic products, following France. For over 30 years, the American...
Gen Z redefines perfume and its use on social media
The group Semantiweb, an expert in social media listening and consumer intelligence, examined the spontaneous conversations between...
U.S. prestige beauty sales rose 7% in 2024 to $33.9 billion, says Circana
Once again, sales in the prestige beauty segment outpaced those in the mass in the U.S. in 2024, with 7 percent growth, compared to 3...
Trade shows: Five beauty trends spotted at Cosme Tokyo 2025
The 2025 edition of Cosme Tokyo took place from 15th to 17th January as part of Cosme Week Tokyo, which also features Cosme Tech...
UK beauty retail to see ’notable growth and transformation’ in 2025
The UK beauty retail market will continue to develop this year, entering a transformative phase defined by dedicated and experience-led...

































