Markets & trends
Clean girl colour: The next chapter of makeup is “expressive beauty”
Bold but good-for-you makeup is set to gain ground as colour cosmetics enters a new trend cycle, moving away from clean girl and into...
Ten brands spotted at Cosmoprof Bologna 2026
With over 255,000 attendees, the 75th edition of Cosmoprof Worldwide Bologna — held from 26 to 29 March 2026 at Bologna’s exhibition...
Top five trends from Cosmoprof 2026, according to Beautystreams
Beauty innovation is at an all-time-high in 2026, with brands invested in polysensorial products, biomimicry advances and tech-forward...
Global registration for China Beauty Expo 2026 is now open!
From May 12–14, 2026, under the theme “30 & Beyond, Rise with Innovation,” the 30th China Beauty Expo (CBE) will be grandly held at...
Influencer marketing: a high-impact strategy for niche fragrances?
Far from being reserved for mainstream brands, influencer marketing has become a powerful growth lever for niche perfume houses. It...
From spritz to sensation: Brazil’s body mist explosion
Body mists are a staple of the Brazilian fragrance market. Despite ongoing premiumization, their accessible price points encourage...
Legal battles over US tariffs reignite trade uncertainty for global operators
The Supreme Court’s February 20 decision to strike down a large share of the tariffs imposed under the Trump administration — followed by...
Beautyworld Taipei 2026 debuts Scent section amid beauty market shift
Beautyworld Taipei 2026 will return to the Taipei World Trade Center from 20-23 March 2026, bringing together domestic and international...
Prestige beauty 2025: France falls behind in a rising European market
While the European prestige beauty market is posting steady value growth of 4% in 2025, France is bucking the trend, with sales declining...
U.S. prestige beauty consumers prioritize efficacy and scientific credibility
Over the past decade, the US beauty and personal care market has grown at +5% annually, reaching USD 124 billion in 2024 with prestige...
