Markets & trends
Estée Lauder Companies, “Beauty and wellness are now synonymous”
Experts speaking during a panel at Cosmoprof Worldwide Bologna in March said beauty brands must now embed wellness into their business...
Latin America the ’hottest market’ in Americas beauty right now, says Circana
Latin America presents real growth opportunity for beauty companies and retailers operating in the Americas region, with hair care and...
Paris Perfume Week celebrates the art of perfumery and draws a young audience
Paris Perfume Week 2026 was held from April 9 to 11 at the Palais Brongniart, with Amouage and dsm-firmenich as key partners. Now in its...
Clean girl colour: The next chapter of makeup is “expressive beauty”
Bold but good-for-you makeup is set to gain ground as colour cosmetics enters a new trend cycle, moving away from clean girl and into...
Ten brands spotted at Cosmoprof Bologna 2026
With over 255,000 attendees, the 75th edition of Cosmoprof Worldwide Bologna — held from 26 to 29 March 2026 at Bologna’s exhibition...
Top five trends from Cosmoprof 2026, according to Beautystreams
Beauty innovation is at an all-time-high in 2026, with brands invested in polysensorial products, biomimicry advances and tech-forward...
Global registration for China Beauty Expo 2026 is now open!
From May 12–14, 2026, under the theme “30 & Beyond, Rise with Innovation,” the 30th China Beauty Expo (CBE) will be grandly held at...
Influencer marketing: a high-impact strategy for niche fragrances?
Far from being reserved for mainstream brands, influencer marketing has become a powerful growth lever for niche perfume houses. It...
From spritz to sensation: Brazil’s body mist explosion
Body mists are a staple of the Brazilian fragrance market. Despite ongoing premiumization, their accessible price points encourage...
Legal battles over US tariffs reignite trade uncertainty for global operators
The Supreme Court’s February 20 decision to strike down a large share of the tariffs imposed under the Trump administration — followed by...
































