Markets & trends
Brazil: 60 new points of sale in 2015 for instant nail polish colours maker Esmalte Machine
The inspiration came from the machines that produce custom paints for cars and walls. Advertising specialist Sylvio Freire also saw a new...
The Cosmetic Valley launches Cosmetic 360, the Parisian show for cosmetic innovation
This new event is scheduled in October in Paris, and will be dedicated to innovation and R&D. The Cosmetic Valley is determined to...
Top three fragrance trends in 2015
In a recent video, Nicholas Micallef, Beauty and Personal Care Analyst at Euromonitor International describes the three trends that are...
Double-digit growth for prestige lip colour products in the U.S.
Sales of prestige lip colour products in the U.S. experienced a significant 24 per cent increase in value for the month of November 2014,...
German men seek skincare to defy signs of aging
In the traditionally female-oriented skincare market, men are now presenting a highly attractive opportunity in Germany, finds new report...
2014: Year of the strong brows
In Europe and in the USA, women are increasingly concerned by the aesthetics of their brows. As a result, sales of brow care and makeup...
Perfumes: Combining fragrances for even more personalization
Product customization was the main trend in 2014, and it is becoming mainstream. It is also spreading to perfumery where, following the...
UK self-tan market driven by youngest generations, reveals Mintel
Eager to achieve a bronzed look whatever the season, young women and men are the main users of fake-tan in the United Kingdom. Indeed,...
Perfume, 10 tips for a successful launch
Common sense and method! Nathalie Pichard, founder of toPNotes (perfume training and evaluation) and author of the Web Fragrant...
Cosmoprof Asia in Hong Kong: Simply huge!
The first word that comes to mind to describe this new edition of Cosmoprof Asia in Hong Kong is.... Huge! With 2,362 exhibitors (+9%...
