Markets & trends
Social networks: Chinese KOLs have become crucial for cosmetics brands
Is working with influencers on social media a good solution to gain market share in China? “In China, KOL (Key Opinion Leaders) marketing...
Italy: Make-up and exports boost the cosmetics industry
The fourth European cosmetics market continued its growth in 2016 with a 0.5% increase of the domestic consumption. However, Italian...
Spain: A vigorous personal care market!
For the second consecutive year since the 2008 crisis, the Spanish cosmetics market has returned to growth. All categories of products...
Solid soap trendy again
In 2017, soap is both successful and reassuring. Here is, in substance, what traditional soap brands have found out, as their sales and...
Cosmoprof Bologna closes 50th edition with plans for international growth
The 50th edition of Cosmoprof Worldwide Bologna welcomed more than 250,000 visitors from 150 countries, about the same figure than last...
Health concerns drive the US natural and organic personal care market, says Mintel
With wariness of the safety of ingredients in consumer products on the rise across most categories, the use of natural and organic...
Alternative perfumery: is the game changing?
A few days before the Esxence show, the major Italian event for niche perfumery to be held in Milan from March 23-26, 2017, Johann...
Hairceuticals, the next big trend in Brazil?
Hairceuticals, the equivalent of dermocosmetics for hair care, might be the next big trend in Brazil. Featuring high-performance active...
“Active Beauty” emerges as a key trend for 2017 and beyond
“Active Beauty” is emerging as one of the key trends set to impact the global beauty and personal care industry in 2017 and beyond,...
Fragrances and cosmetics sales continue to surge in the Gulf countries
Sales of beauty and personal care products grew by 10% in the Gulf Cooperation Council (GCC) reaching US$ 9.3 billion in 2016, according...
