At the Paris Packaging Week trade show in February, Verpack showcased an opening system that lets brands eliminate the need for an outer sheath and cellophane wrapping on rigid grooved boxes and coffrets — without sacrificing product security at the point of sale.
Patented process
Named Coupe-fil (“Wire Cutter”), this patented process consists of sealing a coffret after it is filled, enabling consumers to reopen it in a single, smooth motion.
Developed by Verpack’s R&D team, the system works on a coffret with a base and lid joined by a precisely sized groove. Once filled and sealed with double-sided tape, the coffret can be opened in a single gesture: pulling the string severs a hidden paper strip inside the groove, releasing the lid.
To validate this process, Groupe Verpack performed a multitude of tests and trials to perfect the pack’s resistance to opening and the practicality of the gesture, while preventing tearing or the string getting trapped. This mechanism ensures product integrity and provides the tamper-evident first-opening security that brands expect.
Verpack’s Coupe-fil coffret can be developed in any size and is suitable for a broad variety of product categories (fragrance, cosmetics, jewelry, chocolates or spirits).
A new insert designed for greater simplicity and efficiency
Continuing its drive to optimize packaging, Verpack has developed a wedge produced with offset printing, then automatically cut and glued.
As they worked to develop this new wedge, Verpack’s teams were committed to optimizing a number of elements. The first of these was the use of offset printing on a single-flute cardboard with a result in line with brands’ esthetic expectations.
This direct printing step removes the need for a cover for the chock. In addition, the thickness of the material offers the perfect strength to hold, for example, a fragrance and ancillary products like a skin care jar, a candle or a bottle in place, which Verpack has validated with resistance tests.
In a further technological advancement, the printed insert is cut and then glued on an automated assembly line, ready to take on its final shape and be installed in a coffret or a folding box. This operation plays in favor of faster assembly as well as lightening the workload involved in assembling inserts for workers at the filling stage.
