Symrise has inaugurated a new production site for its natural fragrance ingredients brand Lautier 1795 in the Grasse region. This strengthens its capabilities in southern France jointly with the recently acquired premium natural qualities of Floral Concept.

The new site forms an integral part of the Symrise fragrance ecosystem in southern France jointly with the premium naturals’ expertise of Floral Concept and SFA Neroli’s creative capabilities. The aim is to offer expertise in natural raw materials and to connect them with the group’s global capabilities.

Together, Lautier 1795 and Floral Concept broaden Symrise’s access to local know-how and strengthen the connections across the Grasse ecosystem. The expanded network serves as a further hub for transforming natural raw materials and translating them into distinctive ingredients for perfumers worldwide.

“With our expanded footprint in Grasse including Lautier 1795 and Floral Concept, we are bringing complementary naturals capabilities together to create new opportunities in fragrance ingredients”, explains Michael Friede President Scent & Care segment at Symrise.

Founded in Grasse in 1795, Lautier contributes more than two centuries of specialist knowledge in sourcing and transforming natural raw materials. By complementing this expertise with that of Floral Concept, Symrise strengthens its ability to unlock the full creative and technical potential of natural fragrance materials. “Close collaboration among growers, sourcing partners, ingredient experts, perfumers and customers helps translate market needs and creative ideas into new ingredients faster,” Symrise said.

According to the company, this approach gives customers greater creative choice, consistent quality, traceability and specialist expertise. For perfumers, it also opens up new possibilities to explore the olfactive richness of natural ingredients and translate it into contemporary fragrance creations.

“Grasse gives Lautier 1795 deep roots and fresh momentum,” says Camille Quintin, Supply Chain Director at Symrise. “At Symrise, we combine generations of natural-ingredient expertise with modern technologies, global capabilities and close partnerships. Together, we reveal new facets of naturals and create ingredients that inspire perfumers around the world.”

By bringing sourcing, transformation, innovation and perfumery expertise closer together, Symrise aims to support faster innovation, closer customer collaboration and growth in premium naturals.

The investment also strengthens Grasse as a strategic hub for natural fragrance ingredients.