Markets & trends
Perfumes: beautiful sleeping brands rising from their ashes
The niche perfume offering has soared over the past ten years. The number of new brands has rocketed and, although it may saturate points...
Brits ready to return into beauty shops, but not with just any condition
The beauty buying behaviour of Brits on the high street is expected to change dramatically post Covid-19. As brick-and-mortar shops are...
After hygiene, solid products are revolutionizing skincare
Perfectly in line with current trends, like nomadism, clean beauty, and zero waste, solid cosmetics are booming. Historically positioned...
Demand for sun protection products to remain strong, despite COVID-19 impact
Prior to the Covid-19 outbreak, global sales of sun protection products were expected to grow at a compound annual growth rate (CAGR) of...
Online sales of prestige beauty soar in France, driven by skin care
As specialized beauty stores and department stores were closed during lockdown, French women massively went online to shop what they...
Waxed chests, face masks, beard oil: Indian millennials defy gender norms
Inspired by Bollywood actors and cricket superstars, Indian men are splashing out on grooming products and subverting macho stereotypes...
Online beauty shopping is becoming an even more usual habit amid coronavirus
With most physical brick-and-mortar stores being temporary closed around the world, consumers have repositioned their consumption habits...
"Our exhibitors will be visible online", Sandra Maguarian, MakeUp in Paris
With an agenda of professional events completely upset by the Covid-19 pandemic, organizers of the MakeUp in Paris show decided to hold a...
Hit hard, the luxury industry will emerge from the crisis with a new face
Strongly dependent from “global shoppers”, the personal luxury goods market is expected to be hit hardest across all FMCG (fast-moving...
“Less is More”: the new normal after Covid-19 in the USA?
American consumerism is the mirror of society. In the country where consumerism and commerce are the two main ideas of happiness, today,...
































