Dedicated to skin care, Koffee’Up is a coffee oil designed as an alternative to argan oil, thanks to its natural properties: hydration, protection, and anti-ageing.
Upcycled using from spent coffee grounds using supercritical fluid extraction by CO2, the oil was developed in collaboration with Danish start-up company Kaffe Bueno, the winner of the 2019 edition of MassChallenge Switzerland, a start-up incubator co-founded by Givaudan.
Kaffe Bueno focuses on upcycling spent coffee grounds, or coffee waste, into active and functional ingredients in particular for cosmetics. The strong sustainable mission of the biotech start-up is also in line with today’s trends related to sustainability.
The launch of Koffee’Up follows the launch of Vetivyne, a fully natural and sustainable cosmetic active ingredient launched in 2018 that is crafted from upcycled vetiver roots from leftover fragrance raw materials. Most recently, for instance, Expanscience launched Number 6, their sixth ingredient derived from avocado upcycling.
“We are thrilled of this unique collaboration with Kaffe Bueno and we’re eager to start using the new product in creative solutions for customers. The high quality, traceable and upcycled ingredients used in Koffee’Up showcases a prosperous new avenue for using sustainable coffee in the world of beauty. This is a big achievement and opportunity, and we’re looking forward to presenting this innovative beauty elixir to customers,” explains Laurent Bourdeau, Head of Active Beauty.
To illustrate the benefits of this new premium and sustainable oil, Givaudan has developed Active Beauty Eye Shot Express, a fresh gel with immediate effect on the eye contour area.
Koffee’Up has received the COSMOS seal from Ecocert.
“The innovation surrounding upcycling in the cosmetics industry today is a crucial point for the evolution of sustainable business and we’re thrilled to partner with a young start-up company at MassChallenge Switzerland who values the same sustainable practices we do,” concludes Maurizio Volpi, President of Givaudan Fragrances.
Givaudan will present the details regarding the new ingredient and its skin care benefits - from hydration to protection and anti-ageing - during on line sessions (click on the link to apply to the session that is most suitable to you):
Wednesday, 8th July at 5pmCET
Thursday, 9th July at 1.30pmCET
Friday, 10th July at 9amCET