Green chemistry, biodegradable fragrances, environmental impact assessment, societal impact, combining luxury and sustainability, alternative materials and circular economy: on the occasion of the ADF & PCD Paris trade show, Gilles Oddon, Senior Vice-President Synthesis, R&D at Firmenich, Christophe Baudry, Sales Director EMEA, Brand Owners Beautycare & Healthcare at Metsä Board, and Frédéric Dreux, Global Packaging R&D Packaging leader, Prestige Brands at Unilever discuss the numerous avenues explored by suppliers and beauty brands in terms of sustainability.