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Are perfume brands really aware of trends?
Aurélie Dematons, Director of Le Musc et la Plume, has been at the forefront of perfumery for over seven years, helping brands get...
Sustainable development: Pochet gets involved and invests in the future
The Pochet Group, which will celebrate glassmaker Pochet du Courval’s 400th anniversary in 2023, has started implementing the CSR part of...
Cosme Tokyo: A window on Japan’s beauty trends
The CosmeTokyo and CosmeTech tradeshows were held on the 23-25 January 2017 with a strong focus on natural cosmetics, made in Japan and...
Texen and E Ink bring first personalized digital packaging for cosmetics
Texen scored high last week at the PCD tradeshow in Paris. The company opened a window on the TexenLab innovation incubator, which...
E-commerce and packaging: trying to square the circle
European cosmetics e-commerce should grow by 5 to 8% per year until 2019. For L’Oréal, it already represents 5% of their turnover, with a...
Cosmetics industry to drive growth of global airless packaging market
The global airless packaging market is expected to reach US$6.34 billion by the end of 2024, according to a new report by Transparency...
Perfume brands successfully target young women consumers
Brand new concepts, reinterpreted classics, digital and unconventional communication: perfume brands heavily invest to attract Millennial...
’Diamond nails’ the new Korean beauty trend made for NYE
For those who are looking for a manicure that will help them ring in 2017 in style, then Korea may (once again) have the solution with...
More launches in niche perfumery than in the selective network in 2016
At the end of each year, Isabelle Ferrand, Director of Cinquième Sens, delivers her analysis of the perfumes launched over the past year....
How Millenials are driving the digital beauty revolution
Recent data released by Facebook IQ and a study conducted by Poshly for digital makeup app editor Perfect365 and for the Bay Area Beauty...































