“Paris Packaging Week is a unique trade show, distinguished by its international scope and broad audience, making it ideal for building strong networking opportunities. It brings together global groups alongside SMEs, startups, and emerging brands, and is also an excellent source of insight into market trends,” explains Céline Bonnier, Digital & Marketing Director EMEA at Orlandi.
The event is therefore a key strategic milestone for Orlandi, which doubled its exhibition space last year.
For this edition, the company will showcase its latest market launches, several of which are based on prototypes introduced in 2025 and subsequently validated by the market. Also highlighted will be solutions that have already been widely tested, most of them manufactured in France, and which have become benchmarks for brands.
Towards a more sustainable olfactory experience
Scented labels remain at the core of Orlandi’s offerings, particularly the patented Oasis solution. Built on a scented gel formula — a long-standing area of expertise for the group — Oasis is safeguarded by an aluminum barrier.
Complementing this, the Reveal label solution removes the need for an aluminum barrier entirely, opening up new possibilities for creativity and design.
Three versions are currently available: Reveal Classic, made from PET; Reveal EcoPro Full Paper, composed entirely of paper with a biodegradable organic adhesive; and the year’s main innovation, the Reveal EcoPro Paper Plus label, made of 80% paper. This new version — capable of producing a finished product with over 95% paper — ensures optimal fragrance diffusion through a well-protected fragrance concentrate, while also being fully recyclable via the paper recycling stream.
Orlandi will also take advantage of this edition of Paris Packaging Week to showcase its Scented Paper, which retains fragrances for at least six months thanks to specific paper envelops. Suitable for print media, point-of-sale displays, and e-commerce, this product is rapidly gaining popularity.
Sachets, travel sizes, and home fragrances
Single-dose sachets for cosmetics are also a central focus. To meet the needs of its European customers, Orlandi offers a wide range of formats, finishes, and capacities (from 0.3 to 25 ml), using materials that are aluminum-free, fully recyclable through paper recycling, or made from single-material OPP or PE.
Orlandi also provides a turnkey solution for travel and mini perfume sprays starting at 1 ml, offered in cards, cases, or discovery kits, with “great flexibility” in minimum order quantities and lead times. This service covers both packaging and fragrance production, enabling brands to showcase the full range of their product lines. It addresses a key trend: the growing demand for portable and travel-sized products. "We’re seeing a real enthusiasm for discovery sizes which, at a reasonable price, allow people to explore beyond their usual fragrances," explains Céline Bonnier.
Another key area of focus is home fragrance solutions. Orlandi develops an extensive range of scented paper creations — for cars, drawers, or closets — as well as scented notebooks, used both as client gifts and retail products. Here again, paper is highly valued for its ability to faithfully preserve fragrance in an eco-friendly format.
Digital as an experience accelerator
Finally, Paris Packaging Week will also be an opportunity for Orlandi to showcase its digital offerings once again.
On the agenda: the new MultiScent Noar tablet, designed for dry diffusion of multiple fragrances without olfactory overlap. This powerful, app-connected device allows real-time usage data collection, AI integration, and all the features consumers need to explore and validate their choices. It’s an ideal solution for retail, training, and events.
This offering is further enhanced by an olfactory module for virtual reality headsets, adaptable to the various models on the market.
With Reveal EcoPro Paper Plus as its flagship product and three key pillars — sustainability, turnkey services, and a connected experience — Orlandi aims to transform samples into a fully-fledged media platform: a brand experience and a driver of sales performance.
