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gallery - MakeUp in NewYork 2012 in pictures

The second edition of MakeUp in NewYork took place on September 12 and 13, 2012, two blocks from the Madison Square Garden. According to its organizers, the BtoB trade show - which hosted 40% additional exhibitors compared to the previous year - has kept its promises with more than 1,000 visitors.

Premium Beauty News offers a glimpse of the atmosphere of the show through a short pictural selection.

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MakeUp in newYork hosted more than 3800 visitors, with a growth of 12% of international guests.

MakeUp in New York moves to Javits Center to continue growing

The latest edition of MakeUp in NewYork was a huge success, announced the organisers. Held at the Center415 on 5th Avenue, in Manhattan, on September 11&12, 2019, the two-day B2B event dedicated to the makeup and skincare supply chain welcomed more than 3800 visitors, with a growth of 12% of international guests. Brazil, Canada, (...)

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Victoria's Secret or the failure of a conservative positioning?

Laurence Bacilieri
Victoria’s Secret or the failure of a conservative positioning?

When the Victoria’s Secret show was cancelled it didn’t come as a surprise. In May, it was reported by The New York Times that the show would no longer be broadcast on network television. “We must evolve and change to grow. With that in mind, we have decided to re-think the traditional Victoria’s Secret Fashion Show". From 2001 to 2018, (...)

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