“Luxe Pack Monaco is more than a trade fair. It is a meeting point, an atmosphere, and a really exciting environment,” emphasizes Fabienne Germond, Show Director. “The undisputed advantage of Luxe Pack Monaco is that it showcases the international leaders in luxury packaging alongside small companies offering very specific expertise.”
An unprecedented transformation
For its 34th edition, from October 3 to 5, the flagship event for prestige and luxury packaging intends to highlight the current transformations of the sector, the scale of which is probably unprecedented.
“New consumer behaviours are emerging as a result, which will become the norm with the arrival of Generation Alpha: e-commerce, selling directly to the consumer, personalisation, and an even greater taste for the exceptional and unique are all new trends that brands are making their own,” adds Germond.
Added to these transformations in demand are gigantic environmental and economic pressures, as well as supply chain and procurement issues, that force manufacturers to quickly reinvent their production methods.
To address these topics, the conference program, which will bring together more than 50 speakers and will be structured upon five main pillars: GOING BIG (trends and forecasts), GOING GREEN (towards circularity), GOING TO CUSTOMERS (packaging for new markets, new customers and consumer behaviours), GOING LOCAL (transition to virtuous sourcing models), GOING DISRUPTIVE (materials and technology).
Focus on glass
On the occasion of the International Year of Glass, Luxe Pack Monaco wants to promote this material, to highlight the diversity of the know-how linked to its production and decoration, and to provide an overview of what glass can offer to luxury brand packaging.
"Welcome to the AGE OF GLASS !", an operation supported by FEVE, the European Container Glass Federation will curate a showcase featuring the most striking recent productions created by glassmakers and designers. On this occasion, visitors will have direct access to concept and production experts who will collectively answer their questions on the challenges regarding this very extraordinary material.
Throughout the event a perfume will be offered to all visitors. Stemming from the glassmakers’ expertise, and created by fragrance house Firmenich and international brand curation agency Centdegrés the perfume is inspired by the “scent of glass.”
On the show floor, a dedicated pathway, named “THE GLASS ROAD” will allow to identify at a glance the exhibiting glass specialists coming from all over the world: B.I. Industrial, Baralan, Berlin Packaging, Bormioli Luigi, Cloud Beauty Innovation Hub, Coverpla, Edwanex Glass, Embelia, Estal, Eurovetrocap, Flacopharm, Gerresheimer, Pochet, Heinz Glas, Hrastnik1860, Italesse Premium Bottles, Kefla Glas, Nest-Filler Pkg, Nouglass, O-I Glass, Oskar Karla, PGP Glass Private, Saint Louis, Saverglass, SGD Pharma Beauty & Care, Sopac, Stoelzle Glass, Verrerie du Futur, Vetronaviglio, Vinolok, Virospack, Vitro, Vta-Sover, Waltersperger, Wheaton, Zignago Vetro.
In addition, a dedicated conference on the theme "Glass Toward The Future" will gather a panel of experts  to provide an enlightened overeview at this material as well as the innovations and solutions put in place to reduce its ecological footprint and solve complex issues of cost, energy reduction and transport.
“In short, visitors to this year’s fair will once again have a lot to do between discovering the expertise of exhibitors, the programme of high-level talks and creative events tailor-made for the show,” concludes Fabienne Germond.