Advonex, which is based in Kingston, Ontario, produces plant-based hydrocarbons through patented processes. With these innovative hydrocarbons, the company aims to replace petroleum-based ingredients such as silicone, petrolatum and mineral oil with environmentally favorable components. Advonex’s hydrocarbons aim to replicate the sensory experience silicone provides in skin care, hair care and skin cleansing products and even deliver performance that exceeds their petroleum-based counterparts at a cost-competitive price.
“We’re proud to work with Advonex to further expand our growing portfolio of natural and sustainable ingredients,” said Doug Nalley, North America Business Director LLS Beauty and Home. “We expect this partnership to allow us to develop replacements for silicones in beauty products and help us fulfill our mission to help the world Live Better.”
Lubrizol explains the Advonex partnership is one more step in the company’s commitment to sustainability. In recent years, Lubrizol has acquired Laboratoire Phenobio, an innovative supplier of naturally derived extracts and natural performance ingredients and formed global collaborations with CP Kelco and Corbion Biotech, Inc., market leaders in nature-based chemistry.
“Working with LLS Beauty provides Advonex with the market expertise and global distribution that is needed to address the growing demand for alternatives to petroleum-based ingredients in the beauty and personal care market space,” said Chad Joshi, President & CEO of Advonex. “This agreement demonstrates LLS Beauty’s on-going commitment to sustainability and accelerates our ability to enter and serve the personal care market.”