Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Industry buzz

Lubrizol aims to grow in the beauty, health and well-being markets

The Lubrizol Corporation has a new global brand positioning. With over 90 years of history, the chemical company has combined its Personal, Home and Health Care divisions to launch the Lubrizol Life Science brand. According to the multinational company, the goal is to evolve with the beauty, health and well-being markets, following their continued convergence.

The new organization is prioritizing the development, manufacture and testing of products co-created with clients of all sizes from a variety of sectors, helping the company accelerate their projects and stay ahead of their competitors. The brand also highlights the proactive innovation needed to provide market-ready solutions to partner companies and to the market in general.

Launched recently, the Lubrizol Life Science brand combines the Personal, Home and Health Care divisions of the chemical company.

Launched recently, the Lubrizol Life Science brand combines the Personal, Home and Health Care divisions of the chemical company.

Lubrizol Life Science plans to invest in technology and talent to expand its portfolio, focusing on biological and sustainable ingredients for the personal care industry. Following the acquisition of Phenobio™ - a methodology for extracting botanic actives without using chemical solvents - and the incubation of skincare startup One Ocean Beauty, Lubrizol announced an exclusive global collaboration with Corbion Biotech, Inc., a world leader in sustainable ingredients developed from algae.

Thanks to the partnership, the highly stable algae oil AlgaPūr™ has been incorporated in to Lubrizol’s cosmetics line. During a controlled manufacturing process, the algae efficiently convert simple sugars derived from sugar cane into triglyceride oils. AlgaPūr™ is a versatile emollient ingredient with a silky feel and no oiliness, promising excellent moisturizing. According to the company, the product is formulated with over 90% omega-9 oleic acid, resulting in a longer shelf life.

Renata Martins

© 2019 - Premium Beauty News -
latest news

A new trade show dedicated to clean beauty in London

Dubbed Clean Beauty in London the new trade show intends to gather experts, scientists, suppliers, brands, influencers and journalists under one roof “to build the future of clean beauty.” Taking place on October 12 & 13, 2020 at The Brewery, located at 52 Chiswell Street at the heart of London, the event aims to encourage (...)

read more
job opportunities
Experts’ views
Haitian crisis: The Vetiver sector under great tension

Remi Pulverail
Haitian crisis: The Vetiver sector under great tension

What about this country that has been struggling for years between natural disasters, less and less efficient politicians, poorly managed and inefficient international aid and the consequences for the fragrance industry? Without going back to the times of colonization, Haiti has suffered in recent years from several phenomena that (...)

read more


We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies