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World class news for the beauty and cosmetics industries

Laurence Bacilieri

USA: Drop the mask!

USA: Drop the mask!

With the world re-opening, and those who have been vaccinated dropping their masks in the US, people are feeling freer and accepting...

America wakes up!

America wakes up!

American consumer confidence has reached its highest point since the beginning of the pandemic : 109,7 points in March 2021, compared...

Future of Beauty: What are the prospects for makeup in the United States?

Future of Beauty: What are the prospects for makeup in the United States?

At the end of 2019, the makeup market was down 7%. With the outbreak of Covid-19 revenues fell by 52% (US$869 million), according to...

Victoria's Secret or the failure of a conservative positioning?

Victoria’s Secret or the failure of a conservative positioning?

When the Victoria’s Secret show was cancelled it didn’t come as a surprise. In May, it was reported by The New York Times that the show...

American insights: The new beauty millionaires

American insights: The new beauty millionaires

Yes, the beauty and skincare market in the US is saturated. However, some extremely savvy women had the feeling they could move things,...

‘Do Good, Feel Good' and the beauty industry

‘Do Good, Feel Good’ and the beauty industry

"Do good, feel good" is a mechanism well known by psychologists. The more good deeds one does, the better one feels. This phenomenon...

Holiday Retail Insights

Holiday Retail Insights

This year, the Thanksgiving weekend sales (Nov. 24-27) promised to be excellent. Good news, 45 % of Americans already started their...

US retail: Apocalypse or evolution?

US retail: Apocalypse or evolution?

American retail is in freefall, and its sales revenues have been deeply affected by 3,500 stores going out of business, not to mention...

“Blend it yourself”: The new make-up & skincare trends ?

“Blend it yourself”: The new make-up & skincare trends ?

In February, Shiseido announced the acquisition of start-up MatchCo inventor of a digital application that will define the exact shade...

The game changers of the beauty industry

The game changers of the beauty industry

Social networks, applications, customization ... makeup and skin care brands are increasingly connected and massively explore the most...

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Laurence Bacilieri

Trends and Market analyst

Laurence Bacilieri has been an expert in the cosmetics industry for over 30 years. Among her experiences she was a beauty expert for a US television show, journalist for trade press and senior consultant for Mintel Group. She holds an MBA from Columbia University and speaks English and French fluently.

100 % focused on cosmetic market intelligence, she founded Cosmetic Ressources, a Marketing Intelligence consulting firm specialized in beauty, new products trends and consumer insights.

She helps companies triumph over their product development and marketing challenges.

Website:
http://cosmeticressources.org

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Long-lasting color for a more vibrant you

Long-lasting color for a more vibrant you

Curl Power - Every Hair Type Needs a Hero

Curl Power - Every Hair Type Needs a Hero

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MakeUp in Paris is back. What will it look like?

MakeUp in Paris is back. What will it look like?

After two long years of digital meetings, the B2B event dedicated to makeup and skincare is preparing to welcome...

Olfactory trends : Salted and gourmand scents

Olfactory trends : Salted and gourmand scents

With their iodized, humid, green or woody facets, salty notes have always added a touch of intrigue to compositions. Previously used to...

Long-lasting color for a more vibrant you

Long-lasting color for a more vibrant you

Hair color makes women feel better about themselves and gives them self-confidence. When it comes to hair coloring, women’s top...

Beauty Packaging Innovation - February 2021

Beauty Packaging Innovation - February 2021

Whether made of concrete, ceramic, glass, aluminium, and plastic (but recycled, plant-based and / or compostable), beauty packaging is...

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