The Geneva-based fragrance and beauty giant has announced its intention to acquire Belle Aire Creations, a US-based fragrance house known for its creative expertise and strong relationships with regional customers.

Belle Aire Creations was founded in 1982 by three Illinois entrepreneurs – Don Conover Sr., an expert in perfumery, and brothers Richard and Charles David – who shared a vision to make high-quality fragrance development with more agility.

The company is headquartered in Libertyville, Illinois. Its location in the heart of the Midwest allows it to efficiently serve a broad and diverse range of customers across the country.

"With Belle Aire Creations, we will further strengthen our offering for local and regional customers in North America where we know there is still significant potential. This acquisition will allow us to combine our global creative resources with Belle Aire Creations’ deep regional expertise to deliver winning solutions for our customers,” highlighted Maurizio Volpi, President Fragrance & Beauty at Givaudan.

As part of this integration, Stacey David will keep the leadership of Belle Aire Creations.

Givaudan plans to finance the transaction using existing resources, though no additional financial details have been disclosed. The company noted that, on a pro forma basis, Belle Aire Creations’ business would have contributed approximately CHF 65 million in incremental sales to its 2024 results. The deal is expected to close by late 2025 or early 2026.