The manufacturer of cosmetic ingredients and fragrances has broken ground on a new Fragrance & Beauty facility in Guangzhou, China.

Through this investment of about CHF 40 million, Givaudan aims to strengthen its capabilities to serve local and regional customers.

The new site, located on recently acquired land of around 30,000 square meters, will include a creative centre housing evaluation, marketing, sales, and application teams, along with creative perfumers and perfumery analysts. The facility will also include a highly automated production site to support the fast-moving and fragmented expansion of Givaudan’s fragrance business in China.

About 150 employees are expected to relocate from the existing site to this new facility in two years’ time.

"This groundbreaking is a landmark in our ongoing commitment to China, showcasing our confidence in the market’s potential and our ability to invest for sustainable growth. It reflects the spirit of innovation and excellence that drives Givaudan worldwide," said Gilles Andrier, Chief Executive Officer at Givaudan.

"China continues to play a pivotal role in shaping the future of Fragrance & Beauty. Our new facility in Guangzhou will enhance our creative capabilities, increase our production capacity, and reinforce our competitive edge in the market to support our business performance," added Maurizio Volpi, President Fragrance & Beauty.

"With this strategic investment, we are bringing our customers in China even closer to the heart of Givaudan’s creativity and expertise. Powered by two creative centres in Shanghai and Guangzhou as well as two production sites in Changzhou and Guangzhou, our fragrance team will have an unparalleled footprint and capability in China to serve our customers and better capture the growth opportunities of this dynamic market," highlighted Yaling Li, Head of Fragrances China & Korea.