Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Industry buzz

France and China drive Feelunique’s record Black Friday sales

Feelunique, Europe’s leading online beauty retailer, delivered record retail sales of over £6 million during its Black Friday-Cyber Monday promotion, representing a 40% year-on-year growth. This was underpinned by strong performance from international websites, with retail sales more than doubling in both China and France.

During the Black Friday promotion, the retailer’s average order value grew by 17 per cent and a record-breaking 400,000 products were shipped to 83 countries. According to Feelunique, best-selling products included: Urban Decay Naked Heat Eyeshadow Palette; Charlotte Tilbury Matte Revolution Lipstick and Emma Hardie Moringa Cleansing Balm.

Feelunique’s trading through the Black Friday promotion is further compelling evidence of the shift in the beauty sector to online purchasing. The focus we have given to establishing the leading technology-led digital platform in the sector, building an online community and solidifying our brand relationships, is really coming to fruition. In particular, to achieve more than 100 per cent sales growth in China and France, compared to Black Friday last year, is testament to the success of our international expansion strategy,” said Joel Palix, CEO of Feelunique.

© 2017 - Premium Beauty News - www.premiumbeautynews.com
latest news
Focus
spip-vignette

A new trade show dedicated to clean beauty in London

Dubbed Clean Beauty in London the new trade show intends to gather experts, scientists, suppliers, brands, influencers and journalists under one roof “to build the future of clean beauty.” Taking place on October 12 & 13, 2020 at The Brewery, located at 52 Chiswell Street at the heart of London, the event aims to encourage (...)

read more
job opportunities
Experts’ views
India emerges as the next beauty giant

Asia Cosme Lab
India emerges as the next beauty giant

Thanks to a growing young population (first youth population in the world) and the emergence of a vast middle class, as well as a higher Internet connection from both urban and rural areas, India is set to emerge as the next beauty giant after China. Asia Cosme Lab took a deep dive in the fascinating Indian market, where both (...)

read more
Webinars
E-shop - latest publications
Safety of perfumes and cosmetics. Belarus, Kazakhstan and Russia
200.00 € excl. tax
Regulations on the registration of cosmetic products in China (part2)
95.00 € excl. tax
Luxe Pack Monaco 2016 - Show Report
30.00 € excl. tax
Go to top ↑

Features

We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies
close