With The Smart Beauty Factory, Fiabila offers a full-service solution enabling brands to launch a nail polish in three months and a nail care product in four months, from order to delivery. [1] This approach has been designed to significantly reduce development and industrialization timelines for nail color and nail care products.

The offer is built around a structured model combining pre-validated formulas, proven technologies, best-selling shades from the Iconic Color Book (216 shades regularly updated to reflect the latest trends), and packaging solutions selected for their suitability and availability. Brands can therefore build their projects using already qualified, ready-to-industrialize components (formulas, bottles, brushes and caps), reducing risk and accelerating decision-making. To support this approach, Fiabila provides a range of dedicated tools, including samples, retroplanning, price lists and digital catalogues, designed to streamline every stage of the development process.

From formula to label

The process is organized around four key steps: formula selection, color range development, packaging selection, and label creation with the support of Fiabila’s teams.

For nail care, brands can choose from a range of essential treatments, including base coats, top coats, nail hardeners, oils, and cuticle care products. For nail color, they can leverage technologies and shades identified among the market’s best-performing references.

This offer is available with a minimum order quantity (MOQ) of 2,500 pieces for each shade.

“Designed for new entrants and established players alike, regardless of market positioning, The Smart Beauty Factory addresses the needs of rapid launches, limited editions, seasonal programs, and accelerated industrialization. It demonstrates Fiabila’s ability to leverage its R&D expertise, market knowledge, and global manufacturing footprint to quickly transform an idea into a market-ready product,” said the company in a release.

Founded in 1977 by Pierre Miasnik and led by Filippo Manucci since March 2024, Fiabila operates a global industrial network comprising ten manufacturing sites across six countries: France, Poland, India, Japan, the United States and Brazil. With a production capacity of up to 500 million units per year.