The Estée Lauder Companies (ELC) has announced measures to help communities around the world tackle the COVID-19 health pandemic. The beauty giant, along with its corporate foundation The Estée Lauder Companies Charitable Foundation (ELCCF), has pledged to help support efforts to control the outbreak worldwide.
The measures include establishing a grant for the NYC COVID-19 Response & Impact Fund, a $75 million philanthropic project involving multiple partners. The fund aims to support key social services and community organizations during the pandemic, in the company’s home city of New York.
Additionally, ELC has pledged a donation of $2 million to the non-profit organization Doctors Without Borders/Médecins Sans Frontières (MSF) to bolster its global work in response to the coronavirus health crisis. It has also directed US$ 800,000 to the Red Cross Society of China, Shanghai Charity Foundation and Give2Asia, in order to help with relief efforts in the country the virus originated in, in addition to making in-kind donations with a value of US$ 1.4 million to the China Women’s Development Foundation.
Since the beginning of the pandemic, several beauty giants - including L’Oréal, Coty, LVMH and L’Occitane - have reassigned their manufacturing units to the production of hand sanitizer. The brand will allegedly produce the sanitizer at its Melville, NY, factory.