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MakeUp in NewYork 2017: Number of visitors climbs by 11%

For its seventh edition on September 19 and 20, 2017, MakeUp in New York welcomed more than 3,100 visitors (a rise of almost 11% compared to 2016).

More than ever, MakeUp in NewYork has established itself as the unavoidable appointment of the professional makeup sector in North America. More than 1,800 visitors on the first day, and +3,000 in total, a new record as been set! And the stands of exhibitors were packed too. Visitors also crowded around the innovation tree. All the brands operating in the sector were present at the show. It cannot be denied that the U.S. market remains a driving force for the entire sector across the world,” explained the organizers in a release.

A big success too for the conferences program which hosted more than 1,750 persons, according to the organizers.

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© 2017 - Premium Beauty News - www.premiumbeautynews.com
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MakeUp in Los Angeles unveils conference programme

The third edition of MakeUp in LosAngeles will open its doors on February 7 and 8 2018 in a new venue, the Barker Hangar, concomitant to the first edition of Luxe Pack Los Angeles. The event’s conference programme will feature thirty speakers hosting fifteen conferences and half a dozen round tables focused on the new beauty (...)

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Trend Alert 2018 - Body is the new Face

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Trend Alert 2018 - Body is the new Face

A more holistic vision of beauty is emerging from the influence of millennials. A new blend of body positivity, wellness, allure, and, sexiness gives a fresh boost to this forgotten business category i.e. body. Promoting a healthy and fit body has become highly popular on social media as much as portraying a healthy lifestyle. It is (...)

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