Meetings, conferences, animations..., MakeUp in NewYork will open its doors on on September 19 and 20 in a new venue: Center415 on 5th Avenue. More than 120 exhibitors will participate and around 3,000 visitors are expected by the organizers.
This year, among the animations offered by the MakeUp in NewYork tradeshow, makeup artistry school ChicStudios will offer visitors makeup applications and makeup touch-ups (smokey eyes, contouring, glitter over eyes, or luxe lips) and will offer all guests a makeup brush.
“The creativity of makeup students reflects an incredible capacity for renewal, well in tune with the innovation and resourcing capacity of industrial players in this sector,” say the organizers.
The Innovation Tree
24 exhibitors submitted a total of 53 products at the Innovation Contest, organized as usual, for the next MakeUp in NewYork trade show. The selected products will be presented on the unavoidable Innovation Tree, now well known to exhibitors and visitors of MakeUp In events in the world.
Note that 80% of these products were designed in the first and second quarter of 2017. This means these innovations will premiere at the show for U.S. visitors. These innovations actually epitomize all the trends observed: ultra light formulas, matte textures, metal and iridescent effects, packagings that take the shape of fun to use pens and jumbos, increasingly precise and easy to use accessories...
MakeUp in NewYork