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Trade shows: Capsule and Elements join forces

Fashion and lifestyle tradeshow Capsule, which specializes in the high-end, progressive contemporary market, has announced that it will collaborate with Elements, North America’s first trade event dedicated to both high-end and emerging brands in the world of beauty and fragrance design.

Elements will make its Capsule debut at the New York Women’s Show next September 17-19, 2015 and will also take place at New York Men’s in January 2016, and Las Vegas, in February 2016.

Lifestyle retailing is where the market is heading, and with Elements we will be able to offer our retailers the ability to discover great non-fashion offerings while they shop Capsule. The Elements show has an unprecedented reputation for its directional brand assortment and commitment to quality in their space. It is a perfect complement to the Capsule experience,” says Capsule co-founder Deirdre Maloney.

There will be a single registration process and onsite check in for both shows, encouraging all attendees to shop both Capsule and the Capsule/Elements collaboration.

© 2015 - Premium Beauty News - www.premiumbeautynews.com
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