Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
10 years

Three questions to Univar

Premium Beauty News - How would you describe your company’s contribution to the beauty industry?

Univar - We bring expertise in terms of network, warehousing and logistics. At the same time, we’re very conscious that beauty companies also need technical expertise.

Most of our customers are pressed for time and ideas. Being able to listen and pitch concepts makes us quite unique in distribution. Typically, the services we provide and the quality of our concepts, formulas and technical teams isn’t what you find in distribution, but in manufacturing and finished goods.

Premium Beauty News - What are the main transformations affecting your business today?

Univar - Our customers are now going to great lengths to be as transparent as possible not only on their packaging but in their marketing.
They not only expect but demand that the information about product ingredients is readily available and honest.

We need to provide as much regulatory and marketing information as we can. It’s a constant race against the click.

There’s a shopping basket mentality, and it isn’t that different from home to at work. The buyers and planners for big beauty brands are expecting that same level of service, transparency and rapidity.

We are setting ourselves up to be the number one in distribution from an e-commerce standpoint. We haven’t yet rolled this out in Europe, but we have in the US and Canada. We have an e-commerce platform for our customers where they are able to order like it’s Amazon. They can order materials, see how much credit they have left and find key regulatory information.
For our large partners, we might even integrate our systems with theirs through this platform.

It’s a huge undertaking, but it will make ordering in chemicals just as easy as ordering groceries (for qualified parties in order to keep it safe and controlled). This will be a true trailblazer platform in terms of e-commerce in distribution.

Premium Beauty News - What is your vision of beauty in 10 years? What will be your contribution to this beauty of the future?

Univar - Maybe stores will still be there, especially for fragrance, but more as a hangout or a place to have a VIP experience.

It’s very possible that the future will be about being able to service more customers and education. Having roadshows and showing people how to do things safely and what the ingredients mean in the formula, as well as working with partners to structure the messaging going out to that consumer base.

It may be that e-commerce is democratized and that customers can purchase their favorite beauty ingredients on Univar.com, instead of just on sites like Aroma Zone.

Voice command is going to be the new disrupter of the future. Imagine you are watching the latest YouTube blogger and she’s going faster than you. Maybe at this point, you’re watching in 3D or AR. You wouldn’t have to tap the screen - you could just say “pause”.

We’re going to have to look at how we integrate these new technologies. How do you integrate AI and robotics into beauty? How do you not lose the connection of touching the skin, especially with makeup and hair color? How do you improve the consumer experience?

The big brands will continue looking to the smaller ones. Indie brands selling their vision and their story are becoming a very popular route to connecting with the younger, more socially conscious consumer. The industry is going to have to keep evolving to keep up with that.

Premium Beauty News is 10 years old!
10 years

Premium Beauty News is 10 years old!

Ten years after its official launch in September 2008, Premium Beauty News has become one of the world’s authoritative media serving the cosmetics industry. Brand owners, suppliers, retailers and consultants find in our articles, topical news, often exclusive, that help them both fuel their vision of beauty and develop their strategies.

Now, more than 43,000 subscribers receive the Premium Beauty News newsletter each week, in English or French, and nearly 6,000 people receive the Brazil Beauty News Portuguese newsletter. And these figures continue to grow from one month to the other!

To celebrate these ten years, we offer you this special issue concocted in the height of summer. Our first bi-media issue: both digital and printed! The opportunity for us to take a quick retrospective look, but most of all, true to our editorial line, to try to better understand the developments of the market and to turn our eyes to the immediate and more distant future, giving voice to the best experts in the field!

Vincent Gallon
Founder & Managing editor

Focus
MakeUp in newYork hosted more than 3800 visitors, with a growth of 12% of international guests.

MakeUp in New York moves to Javits Center to continue growing

The latest edition of MakeUp in NewYork was a huge success, announced the organisers. Held at the Center415 on 5th Avenue, in Manhattan, on September 11&12, 2019, the two-day B2B event dedicated to the makeup and skincare supply chain welcomed more than 3800 visitors, with a growth of 12% of international guests. Brazil, Canada, (...)

read more
Experts’ views
Victoria's Secret or the failure of a conservative positioning?

Laurence Bacilieri
Victoria’s Secret or the failure of a conservative positioning?

When the Victoria’s Secret show was cancelled it didn’t come as a surprise. In May, it was reported by The New York Times that the show would no longer be broadcast on network television. “We must evolve and change to grow. With that in mind, we have decided to re-think the traditional Victoria’s Secret Fashion Show". From 2001 to 2018, (...)

read more

Features

We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies
close