Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Markets & trends

The fashion brands that went big on beauty in 2018

The beauty business is booming, and some of the biggest fashion labels in the industry hopped on the bandwagon this year, with the launch of in-house cosmetics lines. We take stock of five of the biggest.

Zara

Spanish fashion stalwart Zara stepped into the beauty arena this month with the launch of a 20-piece lipstick collection in the UK. The series included 12 lipsticks and eight liquid lipsticks, with shades ranging from plums and pinks to deep reds and offering a velvety, matte finish.

Topshop

British fashion chain Topshop brought back its ‘Topshop Beauty’ brand this fall, to the delight of fans. The new-and-improved line hit the shelves in November, offering eyeshadows, lip products, eyeliners, primers, blushes, bronzers, brushes and much more.

Urban Outfitters

Urban Outfitters made a play for the beauty market back in September, when it unveiled ’Ohii’, an in-house series spanning skincare, bodycare and colour cosmetics products. The Instagrammable line is packaged simply in minimalist white containers with dashes of baby blue, yellow and pink.

GCDS

Italian label GCDS (an acronym for ’God Can’t Destroy Streetwear’) made waves with a four-piece lipstick collection that came out in November. The four bullet lip products include two bold lipsticks in matte red and sparkling pink, a clear lip balm and a pH-reactive green colour that transforms into a natural cherry tone when applied complete the lineup.

Charlotte Russe

US label Charlotte Russe made its move on the beauty sector back in April, with the launch of a 19-piece colour cosmetics line for eyes, lips and face. Colourful mascara, pastel nail polishes and sunset-hued palettes made this one thoroughly irresistible collection.

AFP/Relaxnews

Portfolio

  • Ohii Beauty Instagram 2018 (new beauty line from Urban Outfitters) - Photo: (...)
  • British fashion chain Topshop brought back its ‘Topshop Beauty' brand this (...)
© 2018 - Premium Beauty News - www.premiumbeautynews.com
latest news
Focus

MakeUp in NewYork to hold its 9th edition on September 11-12, 2019

The only event dedicated exclusively to make-up and skincare formulation, production and packaging on the East Coast will take place at the Center415, on the 5th Avenue, at the heart of Manhattan, on 11 & 12 September, 2019. MakeUp in NewYork 2019 will host +110 exhibitors in formulation, packaging, full-service, accessories and (...)

read more
job opportunities
Experts’ views
Marie-Alice Dibon (1966 - 2019)

Marie-Alice Dibon
Marie-Alice Dibon (1966 - 2019)

It is with great sadness and bewilderment that we learned of the tragic disappearance of Marie-Alice Dibon at the end of April. Like many players in the cosmetics industry, on both sides of the Atlantic, the Premium Beauty News team has lost a valuable and imaginative consultant and a talented contributor. (...)

read more
Webinars
E-shop - latest publications
Regulations on the registration of cosmetic products in China (part2)
95.00 € excl. tax
Regulations on the registration of cosmetic products in China (part1)
135.00 € excl. tax
Safety of perfumes and cosmetics. Belarus, Kazakhstan and Russia
200.00 € excl. tax
Go to top ↑

Features

We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies
close