Member of the PCD Awards jury, Jerome Lerouge, Team Leader Global Packaging at Beiersdorf, explains to Premium Beauty News the importance of packaging innovation in the beauty sector. He says the key trend is the rise of the sustainability requirements. The ADF&PCD show is an opportunity for him to meet key suppliers and to exchange with his counterparts about the main trends of the sector.

The 15th annual ADF&PCD show dedicated to packaging, aerosol, and dispensing innovations will take place next January 30-31 in Paris. This year, the organizers have announced an almost 30% rise in the number of exhibitors, which will reach almost 600, and expect 8,000 visitors for this first packaging event of the year.