“We are very proud to be bringing in-cosmetics Global to London in 2017. It is a dynamic, vibrant and well-connected city which is accessible from around the world and we wanted to capitalise on this for our international audience. It is 15 years since we were last in the UK and so much has changed since then – there is a huge local visitor group which we will be tapping into, delivering new, exciting and inspiring visitors throughout the event,” said Cathy Laporte, Exhibition Director.
Make-Up bar and Sustainability Area
This year, R&D professionals and formulators participating in the show will be invited to put new make-up formulations to the test. The new Make-Up Bar area has been designed for exhibitors to demonstrate their expertise, enabling visitors to identify innovative pigments and technologies that will deliver the next generation of trend-setting colour cosmetics products.
The other addition to the event, the Sustainability Corner, an open theatre, will help visitors explore the latest developments and initiatives in personal care sustainability.
As for the previous years, novel ingredients launched within six months of the show opening will be presented in the Innovation Zone, where cosmetic professionals are invited to touch, smell and feel the products during a series of live demonstrations.
This year’s show will also see the return of the Formulation Lab with sessions designed to provide R&D and lab professionals with hands-on experience from the industry’s leading experts into how to formulate the latest ingredients. Evonik, Lonza, Nikko, Dr. Straetmans and Symrise AG are among 14 suppliers already confirmed to take to the stage.
In addition, the education programme will cover the latest market trends and issues including changes in the way consumers shop for beauty, Brexit, the sustainability debate and ethical developments, such as halal’s influence across fragrances and cosmetic ingredients alike.
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