The Barcelona-based beauty and fashion group has decided to split the roles of chief executive and board chairman. This decision aligns with the rationale behind its 2024 IPO.

Puig has appointed Jose Manuel Albesa as Chief Executive Officer of Puig, effective today. Marc Puig, currently Chairman and CEO, will continue as Executive Chairman of Puig.

“Marc Puig will work closely with Jose Manuel Albesa to align the strategic vision, while focusing on M&A strategy. Marc Puig will also remain involved in key appointments and continue to act as the custodian of the Puig’s family culture and values,” explained the group in a statement.

Jose Manuel Albesa is currently Deputy CEO and Beauty and Fashion President, with responsibility for Puig’s global operations and business performance. Jose Manuel Albesa joined Puig in 1998 and has held senior leadership roles across brand development, marketing and operations, as well as playing a central role in the strategic development and international expansion of the Puig’s fragrance and fashion portfolio.

Puig highlighted that this appointment is the result of a rigorous and formal process initiated over a year ago by the Board of Directors.

“The separation of the roles of Executive Chairman and Chief Executive Officer is fully aligned with the highest standards of best practice for listed companies. (…) I remain fully committed to Puig as Executive Chairman and I am looking forward to continuing working with Jose Manuel in this new chapter of our company’s history,” said Marc Puig.

Jose Manuel Albesa will be proposed as a member of the Puig Board of Directors at Puig’s Annual General Meeting in May 2026.

Other organizational changes

Furthermore, Puig announced the appointment of Miquel Angel Serra as Chief Financial Officer. He succeeds Joan Albiol, who has served as Chief Financial Officer since 2009 and will remain Secretary to the Board of Directors with Legal and M&A functions continue reporting to him. In his new role, Joan Albiol will continue to report to Marc Puig.

Miquel Angel Serra was previously Vice President, Corporate Controlling & Investor Relations, and brings extensive experience across finance, performance management and capital markets within the company. Miquel Angel Serra will report to Jose Manuel Albesa.

Puig will provide an update on its strategy and long-term priorities at its Capital Markets Day on April 14th, 2026.