Following the establishment of its European Innovation Center in France in 2024, Chinese cosmetics giant Proya inaugurated a new R&D laboratory in Suresnes, near Paris, on October 13, 2026.
According to Proya Cosmetics, the new French laboratory will complement the work of the company’s three R&D and innovation centres. It will focus in particular on fields where Europe has solid scientific and technological expertise, such as longevity, skin biology, biotechnology, and sustainable ingredients and technologies.
The new lab will collaborate with the company’s R&D centre in Hangzhou Longwu, China, which works on formulation, ingredients, product safety and efficacy, as well as fundamental and applied research, and with its Shanghai centre, whose work is devoted to hair care and the scalp microbiome.
Covering 450 m², with 76 pieces of cutting-edge equipment and 7 dedicated researchers, the Europe Innovation Centre Laboratory will help generate new scientific knowledge and open up new research areas with strong growth potential, while fostering scientific and industrial collaboration across Europe.
"This Europe Innovation Center Laboratory connects the European and Chinese ecosystems to draw on combined strengths and create new innovation capabilities through the interaction of scientific, cultural and consumer perspectives," said Hou Juncheng, Founder and Chairman of Proya Cosmetics.
The inauguration ceremony on October 13, 2026, brought together numerous scientific and institutional partners, as well as companies.
































