Following its acquisition in March 2021 by French family-owned group Sozio, British fragrance house Phoenix Fragrances has rebranded as Sozio UK, effective November 1st 2022.

This is the result of a complete integration plan and will allow Phoenix customers to fully benefit from Sozio worldwide organization in terms of Perfumery Innovations, Marketing, Supply Chain and Investments,” says Frederic Braud, Sozio general manager.

Sozio UK will continue to operate from Wellingborough (R&D, Production, Sales & Marketing, Regulatory, Administration) and focus on the UK market.