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World class news for the beauty and cosmetics industries

Peclers Paris

Exoticism(s)

Exoticism(s)

In order to fight a gloomy context it becomes ever so urgent
to escape the everyday and break-free. Artists and designers
rekindle with...

Elemental and essential

Elemental and essential

Today, consumers demonstrate a growing fascination for an original, mythical Nature. They expect to rediscover powerful essentials,...

Neo female archetypes

Neo female archetypes

The influence of Asia and the creativity of emerging countries, women’s financial empowerment and increasing access to education are...

Lively beauty

Lively beauty

The global fascination with aesthetic perfection and the omnipresence of youth-obsession are gradually being challenged by a more...

latest news

Peclers Paris

Trends agency

Since 1970, Peclers Paris advises some of the most successful companies in France, and the world, in the process of defining and implementing strategies in terms of branding, style, innovation and product development.

Peclers Paris’ consulting services and prospective trend forecasting are present worldwide thanks to our subsidiaries in New York, Los Angeles, Munich and Shanghai, and a network of 15 exclusive agents, each located in a different capital.

Peclers Paris is WPP company.

The agency website:
www.peclersparis.com

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Resulook: Let your eyes speak

Resulook: Let your eyes speak

Aptar Reboul, 100 years of inspiring lipstick innovation

Aptar Reboul, 100 years of inspiring lipstick innovation

FOCUS

MakeUp and Luxe Pack return in L.A. to their historical dates in February

MakeUp and Luxe Pack return in L.A. to their historical dates in February

With the Los Angeles Convention Center having offered them a last-minute February slot, the organizers of MakeUp in...

The scientific evaluation of emotions

The scientific evaluation of emotions

The study of emotions has won over cosmetics for a few years now with first the evaluation of well-being by quality-of-life...

Resulook: Let your eyes speak

Resulook: Let your eyes speak

Today, the emphasis on eyes in the beauty business is greater than ever due to mask wearing brought on by the pandemic. Healthy, fuller...

Cosmetic Ingredients - October 2021

Cosmetic Ingredients - October 2021

As a result of the various confinements, new skincare practices have emerged, often inspired by Japanese concepts. Our vision of beauty...

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