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World class news for the beauty and cosmetics industries

Peclers Paris

Exoticism(s)

Exoticism(s)

In order to fight a gloomy context it becomes ever so urgent
to escape the everyday and break-free. Artists and designers
rekindle with...

Elemental and essential

Elemental and essential

Today, consumers demonstrate a growing fascination for an original, mythical Nature. They expect to rediscover powerful essentials,...

Neo female archetypes

Neo female archetypes

The influence of Asia and the creativity of emerging countries, women’s financial empowerment and increasing access to education are...

Lively beauty

Lively beauty

The global fascination with aesthetic perfection and the omnipresence of youth-obsession are gradually being challenged by a more...

latest news

Peclers Paris

Trends agency

Since 1970, Peclers Paris advises some of the most successful companies in France, and the world, in the process of defining and implementing strategies in terms of branding, style, innovation and product development.

Peclers Paris’ consulting services and prospective trend forecasting are present worldwide thanks to our subsidiaries in New York, Los Angeles, Munich and Shanghai, and a network of 15 exclusive agents, each located in a different capital.

Peclers Paris is WPP company.

The agency website:
www.peclersparis.com

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Why refillable 10 ml formats are redefining premium fragrance strategies

Why refillable 10 ml formats are redefining premium fragrance strategies

When makeup meets skincare: How IL Cosmetics is shaping the hybrid beauty era

When makeup meets skincare: How IL Cosmetics is shaping the hybrid beauty era

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Cosmoprof Worldwide Bologna 2026 shifts towards a more visitor-centric format

Cosmoprof Worldwide Bologna 2026 shifts towards a more visitor-centric format

As the beauty industry enters 2026 amid growing complexity, Cosmoprof Worldwide Bologna is adapting with a more...

Five ways to get creative with AI to cultivate and deepen customer connections

Five ways to get creative with AI to cultivate and deepen customer connections

Somewhere inside their own internal systems and in other digital domains resides the data that enables beauty brands to unlock deep,...

Why refillable 10 ml formats are redefining premium fragrance strategies

Why refillable 10 ml formats are redefining premium fragrance strategies

As refillability becomes a strategic priority for the beauty industry, brands face a critical challenge: how to reduce environmental...

Fragrance Innovation - January 2026

Fragrance Innovation - January 2026

Every year in Paris, the Fragrance Innovation Summit brings together from the fine perfumery industry—composition houses, brands,...

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