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Pascale Brousse

The "Sustainable Natives", how will this generation impact the beauty industry?

The "Sustainable Natives", how will this generation impact the beauty industry?

We have all heard about ’Digital Natives’. We most now brace ourselves to face massively ’Sustainable Natives’ or the ’Climate Generation’,...

Green make-up: The new standard?

Green make-up: The new standard?

Consumer demand for natural and green cosmetics keeps growing. And many “Indie brands” meet it, positioning themselves with green + clean...

Retail Reset: 360 ° commerce mutations

Retail Reset: 360 ° commerce mutations

Under the digital pressure, retail is getting completely transformed, similarly to customer habits and expectations. As an example, 85%...

Health Statement: health-beauty as a lifestyle

Health Statement: health-beauty as a lifestyle

The notion of health is getting wider at last. Until recently, it was directly associated with diseases by the general public, in...

Advanced Integrative Care. How is beauty connected to the current health revolution?

Advanced Integrative Care. How is beauty connected to the current health revolution?

Health and self-care are becoming priorities worldwide (the “Lifestyle value” is no.1 in China and the key for happiness for 71% of the...

Retail heroes

Retail heroes

Retail continues its transformation, with outlines now as blurred as ever: the new formats are smaller, hyper-specialized, hybrid, etc....

The revival of seniors

The revival of seniors

At what age does one start using anti-aging creams in cosmetics? 20! At what age is one considered a senior in cosmetics? 60 or even...

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Pascale Brousse

Health and beauty trends

For over 20 years, Pascale Brousse has been highlighting weak signals to support brands in their strategic development, from Indie brands to large groups.

In 2000, after 10 years at L’Oréal, she founded Trend Sourcing, a prospective agency specializing in global beauty and health. Her passion is to pass on what will be mainstream tomorrow, such as the rise of organic beauty (1998), the suspicion of ingredients (2004), DIY and ultra-fresh cosmetics (2005) or clean beauty (2013).

She is convinced that tomorrow’s innovation will derived from CSR - sustainability - zero waste policies, and is totally dedicated to this (in terms of new product / location / service insights).

Contact:
pbrousse@trendsourcing.com

Website: www.trendsourcing.com

LinkedIn: Pascale Brousse
Instagram: PascaleBrousseHealthyLiving

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Ayuredi, from an ayurvedic plant to a holistic anti-ageing active ingredient

Ayuredi, from an ayurvedic plant to a holistic anti-ageing active ingredient

Two innovative minerals for make-up powders

Two innovative minerals for make-up powders

FOCUS

MakeUp in Paris is postponed to October 20-21, 2021

MakeUp in Paris is postponed to October 20-21, 2021

Due to the sanitary situation in Europe, the organizers of MakeUp in Paris have decided to postpone the trade show...

America wakes up!

America wakes up!

American consumer confidence has reached its highest point since the beginning of the pandemic : 109,7 points in March 2021, compared...

Ayuredi, from an ayurvedic plant to a holistic anti-ageing active...

Ayuredi, from an ayurvedic plant to a holistic anti-ageing active ingredient

Holy basil (Ocimum Sanctum), aka Tulsi in Hindi language, is a very well-known plant from the Ayurvedic medicine. As its name implies,...

Beauty Packaging Innovation - February 2021

Beauty Packaging Innovation - February 2021

Whether made of concrete, ceramic, glass, aluminium, and plastic (but recycled, plant-based and / or compostable), beauty packaging is...

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