News
Embracing the Afro in revolt against Venezuela’s ’bad hair’ stereotype
Markets & trends
Two years ago, Victoria Mejias abandoned her slavish pursuit of sleek tresses — a common obsession in Venezuela where hair and race...
Chromavis appoints Andrea Brambilla as Product Development & Innovation Director
Industry buzz
Italy’s colour cosmetics maker Chromavis continues strengthening their global marketing teams. With the aim of further boosting their...
Could turmeric be a key ingredient in future sun protection products?
Science, R&D
Nature is full of riches whose benefits for skin and health have been exploited for thousands of years, but that doesn’t mean that all...
WWP Beauty launches turnkey waterless collection with plant-based packaging
Industry buzz
The New Jersey-headquartered full-service supplier of beauty and personal care products has launched a new suite of turnkey products with...
L’Occitane expands omnichannel strategy with new social selling platform
Industry buzz
The French beauty brand taps into social selling with the launch of MyL’Occitane in the United States, a new platform to recruit...
Drunk Elephant to launch in Ulta Beauty stores and online
Industry buzz
The skincare brand, which pioneered the clean beauty movement in the USA and was acquired by Japanese cosmetics giant Shiseido last year,...
Online shopping to account for nearly 30% of global beauty sales by 2026
Markets & trends
Pureplay ecommerce platforms Amazon, Alibaba and JD.com are already major players in the sector and are expected to grow 4 to 5 times...
PRAD adorns the bottle of Oriana, Parfums de Marly latest women’s fragrance
Industry buzz
To beautify the bottles of Oriana, their latest women’s fragrance, Parfums de Marly has entrusted PRAD, a French company, renowned for...
Oriflame chooses Albéa’s Greenleaf 2 HDPE tubes for the Optifresh range
Industry buzz
For the global relaunch of their Optifresh toothpaste range, Oriflame has chosen the high-density polyethylene (HDPE) toothpaste tubes...
Pure Trade inaugurates a Creative Lab in Paris and accelerates its international development
Packaging & design
A multi-material specialist in promotional items and beauty packaging for premium and luxury brands, Pure Trade will celebrate its 25th...
