Everyone talks about natural perfumes! The global craze for naturalness in the media and among certain consumers is so obvious we needed...
With the stress and anxiety they create, the pandemic and lockdown have suddenly changed consumers’ life and work habits. For many...
toPNotes
Passionate about perfumes and its universe, Nathalie Pichard started her professional adventure 27 years old, after a graduate in law.
From 1993 to 2008, Nathalie multiplied experiences to understand and master the value chain of the perfume industry: she developed her competences in sales and animation for prestigious brands such as Chanel, Hermès, Patou. She improved her savoir-faire in training fields for Serge Lutens, Paco Rabanne, Carolina Herrera.
In 2009, Nathalie Pichard founded toPNotes, an agency specialized in tailored made training, focussed on sell-out, customer relationship and market/retail expertise, which drove her in many countries. She works for small niche brands or big groups.
Nathalie is also fragrance evaluator and accompanies young brands in their marketing and business development.
