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Innovation & new products

Nails Inc. launches world’s first spray-paint nail polish

Nails Inc. is premiering its much-hyped Paint Can spray-on nail colour, marketed as a world-first, in UK department stores this month. The polish will be available in two colours for now, before the full collection hits in 2016.

NailsInc. Instagram Pic - The world’s first spray can nail polish has arrived! © 2015 Instagram

NailsInc. Instagram Pic - The world’s first spray can nail polish has arrived! © 2015 Instagram

The Paint Can requires users to sweep a quick layer of basecoat over the nails before spraying the colour over the fingertips from a distance of 10-15cm, leaving the pigmentation to adhere to the basecoat. According to the brand, a quick rinse with warm, soapy water should then ensure that any excess colour is washed off from around the fingers and nail bed, leaving an even coating of polish. Nails Inc. is branding the product “the World’s fastest manicure”.

Paint Can is currently available in two different shades - “Shoreditch Lane”, a mid-grey hue, and “Hoxton Market”, a deep pink. © NailsInc.

Paint Can is currently available in two different shades - “Shoreditch Lane”, a mid-grey hue, and “Hoxton Market”, a deep pink. © NailsInc.

After years in the making I am incredibly excited to be launching the Paint Can. Our customers have been screaming out for ways to reduce dry time and for quick, easy ways to apply colour when on the go,” explains Nails Inc. Founder Thea Green on the brand’s site.

The invention is currently available to pre-order at nails.inc.com in two different shades - “Shoreditch Lane”, a mid-grey hue, and “Hoxton Market”, a deep pink. The retail price is £10 (approximately US$15 or EUR14).

V.G. with AFP/Relaxnews

Portfolio

  • How to use: step 1 and 2 © NailsInc.
  • How to use: step 3 and 4 © NailsInc.
  • How to use: Final result © NailsInc.
© 2015 - Premium Beauty News - www.premiumbeautynews.com
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