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Mon Shampoing launches customized haircare concept in the US

Mon Shampoing is launching in the US launch of a full range of customizable haircare products. Created by Patricia Debrant, a Parisian beauty addict, the Mon Shampoing system aims at changing the way consumers look at haircare. Selecting a vial of essential and vegetable oils, based on hair type, and mixing it with a gentle neutral base shampoo or conditioner, allows the consumer to personalize its own haircare lineup.

The Mon Shampoing concept consists in mixing essential and vegetable oils, (...)

The Mon Shampoing concept consists in mixing essential and vegetable oils, based on hair type, and mixing it with a gentle neutral base shampoo or conditioner. (PRNewsfoto/Mon Shampoing)

"Hair isn’t static. It changes and Mon Shampoing delivers on its promise of true personalization according to the consumer’s desires and needs," says Debrant. " Personalization is a growing trend globally and we see tremendous opportunity in the US market."

The Mon Shampoing Daily Range includes an SLS/Paraben/Silicone-free Keratin based shampoo and conditioner, along with 5 specially designed vials containing a selection of essential and vegetable oils with highly concentrated fragrances. Each vial caters to a specific hair type. Options include Oily hair, Colored hair, Soft/thin/brittle hair, Dry/curly hair and Delicate hair. Simply add the vial to shampoo and conditioner for an easy, everyday use.

The rest of the line includes a mask, a serum and a styling mist containing ingredients such as Keratin, Goji Berry, Tamanu Oil, Fig and Flower.

Mon Shampoing’s products are available for purchase at monshampoing.com.

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