Beauty addicts’ dissatisfactions and expectations in terms of makeup: this is the subject of the survey carried out by the French mobile...
Consumers insights
Marine Chevalier, co-founder and CEO of My Beauty Community, holds a master’s degree at ISG Paris. She worked for ten years in marketing and business development at Doux Me, Birchbox and Sephora. She also launched a beauty blog in 2015. This professional path gives her a 360 ° view of the market.
Her professional and personal experience as a user has allowed her to understand how difficult it was to get sincere and objective reviews on the products she used. This is why My Beauty Community mobile app was born. The spontaneous conversations of the community of "Beauties", a real gold mine, offer beauty actors a real highlighting of the needs and expectations of their clients.
Contact: etude@mybeautycommunity.com
