The Makeup Museum has joined forces with L’Oréal USA to publish Beauty Stories from Around the World, a book bringing together diverse contributors to showcase beauty perspectives, stories and images from various cultures and traditions.
“Despite enduring traditions across all cultures, most beauty history books have glossed over thousands of years of history between Ancient Egypt and the Renaissance with limited attention paid to the important beauty rituals of Black, Indigenous and People of Color (BIPOC),” explains the Makeup Museum in a statement.
Beauty Stories is the first book published by the Makeup Museum , a New York-based institution dedicated to beauty history preservation and study. Each chapter will explore a cultural beauty ritual or theme. The writing team includes a diverse group of academics, anthropologists and researchers hailing from all around the world.
"Since its founding, the Makeup Museum has focused on centering BIPOC voices, and our initiative to expand beauty stories to be more inclusive than ever before is critical for beauty education," said Doreen Bloch, Executive Director and Co-Founder of Makeup Museum. "Our first book spotlights how beauty traverses color, gender, ability and more. The way that people use pigments and tools to create beauty is a universal practice."
"At L’Oréal, we believe that beauty moves the world, and we are proud to team up with the Makeup Museum to bring a more inclusive view of the history of this powerful and positive universal quest," said Stéphane Rinderknech, President & CEO of L’Oréal USA. "I am inspired by this education initiative because it lifts up diverse voices to tell stories about beauty that deserve a larger stage and wider audience."
In addition to historical and anthropological research, the book will feature images sourced globally in partnership with Getty Images. The Makeup Museum is also inviting beauty lovers from around the world to contribute their own beauty images, videos and stories for the #BeautyStories campaign by emailing email@example.com.
The Makeup Museum has made its book available for pre-order (Retail Price: $25) on the Makeup Museum website. Once published in early 2021, the book will be available across multiple book retailers and at the Makeup Museum’s on-site gift shop.