MakeUp in Seoul, which will open its doors on 15-16 April 2015, at the Conrad Hotel in Seoul will feature 16 conferences and roundtables focusing on “beauty innovation” in all its forms from digital beauty to 3D printers, including all the tools designed to better protect formulas, without forgetting strong demand coming from brand owners for total full service...
Wednesday 15 April 2015
Beauty and New Technologies
10:00am - 10:15am: "Status Update»: An overview of key retail trends and their impact on beauty and make-up
With the participation of: Elizabeth Marcq, Visual Merchandising Trends.
10:15am - 10:30am: "What tools for what applications and toward what developments?"
With the participation of: Mr. O’Toole, co-founder of the company OTS Team - Créatif.
10:30am - 10:45am: Point of Sales Advertising and Interactive Shopping
With the participation of: Damon Kennish – Senior Vice President LF Beauty - CEO of Imagine POS Ltd.
10:45am - 11:00am: Beauty Connected and Personal Data Protection
With the participation of: Matthieu Bourgeois, lawyer at KGA, Paris.
11:00am – 11:15am: "E Beauty": Why is Asia a growth driver!
With the participation of: Caroline Moulin, NaO Design Trends and Isabelle Gavalda.
11:15am - 11:30am: "BirdView", story of a Korean StartUp
With the participation of: Mr. Lee Wong, CEO of Bird View.
11:30am - 12:00pm: Round Table Moderated by Jean-Yves Bourgeois and Charles-Emmanuel Gounod with the participation of all the speakers.
12:00pm - 12:45pm: 3D Printing, a Revolution.
– Current status and impact for the packaging industry?
With the participation of: Romain Pouzol, CKAB.
– Intellectual Property: The risks?
With the participation of: Matthieu Bourgeois, Cabinet KGA.
Beauty Protected!
2:00pm - 2:45pm:
Nastritex
With the participation of: Federico Mocchetti, President of Nastritex.
2:45 pm – 3:30 pm:
Cushion » Compact..., Key Challenges?
With the participation of: Jean-Louis Matthiez, Director of CinqPats, Thomas Hwang, Samhwa Export Director, Gérard Perrin, Samwha Senior Consultant.
– The birth of a new packaging category?
With the participation of: Jean-Louis Matthiez Director CinqPats
– Key issues with airtight compacts in today’s highly competitive and innovative colour markets and making the audience familiar with the patented technologies developed to meet the challenges of the colour industry
With the participation of: Thomas Hwang, Samhwa Export Director, Gérard Perrin, Samwha Senior Consultant.
3:45 pm – 4:30 pm:
Airless and Make-Up: The winning combination
With the participation of Steve Kim, Pum-Tech, Overseas Sales Team Manager, and Jean-Louis Matthiez, Director of CinqPats.
Thursday 16 April 2015
10:00am -10:45am:
L’Oréal’s Open Development
With the participation of: Laurent Taisne, Open Development Director, Asia Zone, L’Oréal.
10:45am - 11:30am:
Full-Service, a Revolution!
Round table moderated by Jean-Yves Bourgeois and Charles-Emmanuel Gounod.
With the participation of Amaury de Menthière, Group President & Chief Executive Officer, Geka; Kian Feyzgiu, General Manager, Gotha Cosmetics; Gérard Raymond, President, LF Beauty. Thomas Weckerle, President & CEO, Weckerle Cosmetics; John Kwon, CDO & Consultant, Cosmecca Korea; Laurent Taisne, Development Director, Asia Zone, L’Oréal.
11:45am - 12:30pm:
Nail Polish, a crazy market!
With the participation of Eric Wimmer, Consultant, Garance company – Sun Mi, Bae President and Sun Young Kim General Marketing Manager of Bandi, Michael Nolte from BeautyStream.
– What Are the Next Trends in Nails?
With the participation of: Michael Nolte from BeautyStream.
– Nail Polish Formulation Aspects
With the participation of: Eric Wimmer, Consultant, Garance company.
– Bandi: A brand like no other.... the secrets a success story
With the participation of: Sun Mi, Bae President and Sun Young Kim General Marketing Manager, Bandi.
Trends
2:00pm - 3:00pm:
BB Cream/CC Cream… a substitute to make up?
With the participation of: Florence Bernardin, Info-Inspiration.
4:15pm - 5:15pm:
Colour trends, which ones?
With the participation of: Hélène Capgras, Martine Le Herpeur Conseils.
