With more than 170 products competing to be selected in the Innovation Tree, the next edition of the MakeUp in Paris trade show looks very promising.
The Innovation Tree is a selection of the best innovations received for each ‘MakeUp in’ show. A committee of internationally recognized experts elect those that may change the way make-up and skincare products will look tomorrow. The awarded products are displayed on a tree placed at the very heart of the show, each product being labelled with the name of the company presenting it and the stand where to find it.

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“Since the launch of this competition in 2015, we never had such a profusion of new products,” said the organisers of the event.
A total of 78 companies applied for the competition with one or more products:
ACT Beauty, Aircos, Albéa, Alkos Group, Ancorotti Cosmetics, APR Packaging, APS, BASF Colors & Effects, Beauty Yaurient, Beautycromia, Bell Pphu, Brivaplast, Bullier Pinceaux Leonard, Byjin, Calypso Marketing, Capardoni, Chromavis, CIT, Coreapuff Manufacturing, Cosmei, Cosmogen, Creapharm, Daito Kasei, Essentia Beauty, Ethruska, Faber-Castell Cosmetics, Geka, Geotech, GNCP, Grafiche IMP, HCP-Rusi, HNB Corporation, Italcosmetici, IL Cosmetics, IMEI, Ingretech, Intercosmetic Asia Pacific, ITIT Cosmetics, Jia Hsing, Knoll Prestige Packaging, Kuncai Europe, Lessonia, Merck, Mktg Industry, N&K Cosmetics, Necos, Nippon Shikizai Group, Passage Cosmetics Laboratory, Pennelli Faro, Pharmacos, Pink Frogs Cosmetics, PVL Beaute, Qualiform, Qualipac, R&D Color, Reboul, Red Of View, S&J International, Sambound New Material, Scanavo, Schwan Cosmetics, Seppic, Stearinerie Dubois, Step Cosmetici, Strand Cosmetics, Sun Chemical - Maprecos, Taiki, Tairjiuh, Texen, Thai Ho Group, Timesource, Toly, Tonnie Cosmetics, Top Beauty, Total Partners, Tre Effe, Virospack, World Sponge Manufacturing Co. Ltd
In total, the selection committee experts [1] evaluated 21 accessories, 68 formulation products, 38 full service products and 48 packaging solutions.
MakeUp in Paris 10h - 18h |