Luxe Pack Monaco will be held from Monday, November 30th to Wednesday, December 2nd, 2020 at the Grimaldi Forum. In a context marked by the Covid-19 pandemic, this 34th edition of the show is accompanied by the launch of "My LUXE PACK Monaco", a supplemental digital platform for both exhibitors and visitors to optimize and extend their live Monaco show experience as well as allow brands that cannot attend to access to the show’s offering virtually.

The purpose of this program is to expand the reach of the physical show and guarantee exhibitors 360° visibility within the international Luxe Pack community,” said the organisers.

Additional visibility for exhibitors

The My LUXE PACK Monaco digital platform will allow exhibitors showcase their expertise, target sectors, best-sellers, and most recent innovations.

The platform will be accessible from early November to:

- all the brands and teams preparing their visit to Monaco;
- all decision-makers unable to attend the show;
- teams that don’t attend on an annual basis
- specific profiles, such as designers or independent brands.

Exhibitors will be able to measure the impact of their participation in real time through a dashboard with various live indicators.

Improved visitor experience:

My LUXE PACK Monaco also intends to improve the visitor experience by supporting visitors before, during, and after the event. Luxe Pack Monaco has now entered the world of hybrid trade shows, and all participant will need to be pre-registered for the event to access the digital platform (regardless of whether or not the visitor intends to physically attend),” explain the organisers.

Prior to the show, visitors can browse the list of exhibitors and their products, contact suppliers via secure messaging, make appointments (physical or virtual), select conferences or events they wish to attend, and curate their schedule. The platform will be a real source of inspiration intended to generate personalized recommendations of companies, innovations, and conferences according to each visitor’s specific business needs.

After the show, and for the first time, the show’s content and conferences will be posted on the platform.

Once launched in early November, this digital tool will fuse the entire global Luxe Pack community, including the visitors of the Los Angeles, New York, Paris and Shanghai shows.