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Laure Braive

Marketing Excellence and Luxury Customer Experience

From Baccarat to Hermès, along with Prada, Valentino or Comme des Garçons perfumes and then at Or du Monde ethical jewelry, Laure Braive’s career evolved around three complementary and interconnected functions: Marketing, Training and Retail.

Laure Braive now works as a strategic planner and independent consultant in Marketing and Luxury Customer Experience. Her main drivers: elevating brands and products expression, offering an incomparable customer experience. To amaze, to story-tell, to enchant... To invite to dream!

Her scope includes beauty and jewelry, as well as art of living and spirits. Perfume is her favorite field of expression and true passion.

Website: www.laure-braive-conseil.com

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Future beauty, reimagined: Sensory innovation across every category

Future beauty, reimagined: Sensory innovation across every category

Spiral Unfolds, Light in Motion: Jotim powers the fluid revolution of beauty

Spiral Unfolds, Light in Motion: Jotim powers the fluid revolution of beauty

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Niche fragrances: Dubai will host a first edition of Notes in January 2027

Niche fragrances: Dubai will host a first edition of Notes in January 2027

China’s flagship niche perfume show, which takes place twice a year in Shanghai, will launch its first Dubai edition...

Creative shift and local inspiration are powering the rise of Asian fragrances

Creative shift and local inspiration are powering the rise of Asian fragrances

According to the 2026 Beauty and Wellness Report by Boots, K-perfume has been selected as one of the new categories to watch this year —...

Future beauty, reimagined: Sensory innovation across every category

Future beauty, reimagined: Sensory innovation across every category

As beauty consumers continue to redefine their expectations, innovation is no longer measured solely by performance. Today’s products...

Cosmetic Ingredients - April 2026

Cosmetic Ingredients - April 2026

The 2026 edition of in-cosmetics Global, which will be held in Paris from April 14 to 16, 2026, will once again be an opportunity for...

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