This Paris Fashion Week (February 26-March 6), members of the public will be able to recreate runway looks thanks to the cosmetics giant’s Stylista Hair Bar. Located on Rue des Déchargeurs in the centre of the French capital, this pop-up salon will be open to the public free of charge, March 3 and 4, offering the season’s key styles and activity workshops.
The concept is simple. The brand’s team of hair stylists will be on hand to bring one of the season’s hottest hairstyles — from the side braid, to the high bun, to beach waves — to members of the public. Each styling session gives participants access to a fun workshop: boxing for braid fans, a surf lesson to match beach waves, and a ball pool for bun lovers. This all comes free of charge and with no need to sign up in advance.
L’Oréal Paris has overhauled the design of its style bar for the occasion, revamping it with the colors of the brand’s new Stylista range, which visitors can also discover.
Stylista Hair Bar by L’Oréal Paris
9, rue des Déchargeurs, 75001 Paris
Opening: March 3, 11am to 7pm, and March 4, 11am to 5pm
Free entry, no reservation required.