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Industry buzz

L’Oréal Brazil appoints ex-Tinder to accelerate digital growth

L’Oréal has appointed Andrea Iorio as new Chief Digital Officer (CDO) in Brazil, revealed Forbes in a recent report. The new director joined the company’s professional division last month, coming from Tinder, where he served for nearly five years as head of Latin America.

With this new appointment, the French beauty giant intends to accelerate its digital growth including online sales, digital branding, data based consumer analytics and market insights, etc.

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MakeUp in newYork hosted more than 3800 visitors, with a growth of 12% of international guests.

MakeUp in New York moves to Javits Center to continue growing

The latest edition of MakeUp in NewYork was a huge success, announced the organisers. Held at the Center415 on 5th Avenue, in Manhattan, on September 11&12, 2019, the two-day B2B event dedicated to the makeup and skincare supply chain welcomed more than 3800 visitors, with a growth of 12% of international guests. Brazil, Canada, (...)

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100% natural and biodegradable film former offers enhanced sun care protection

Brittany Pease
100% natural and biodegradable film former offers enhanced sun care protection

LexFilm Sun Natural MB is a multidimensional film-forming polymer which imparts superior water-resistance to sunscreens in comparison to leading synthetic polymers. This latest innovation addresses consumers’ demand for natural ecofriendly ingredients, while supporting brands in their new product development goals as they navigate (...)

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