Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Industry buzz

L’Oréal appoints a chief digital officer

The French cosmetics giant has announced the appointment of Lubomira Rochet as Chief Digital Officer, a new position within the Group’s Executive Committee and reporting directly to Jean-Paul Agon, Chairman and CEO of L’Oréal.

Lubomira Rochet

Lubomira Rochet

This new position within the Executive Committee highlights the Group’s ambition to integrate the digital dimension at the center of its business model, its brands and its zones,” the company highlights in a release.

Her mission will be, according to Jean-Paul Agon, “to accelerate L’Oréal’s digital transformation regarding consumer experience, service-based innovation, customer service and technology platforms.” Indeed, L’Oreal’s CEO thinks that “digital expertise will shape the iconic brands and companies of the 21 century.

Lubomira Rochet, 36 years-old, is a French-Bulgarian national. An economist by training, she is a graduate of the École Normale Supérieure, Sciences Po Paris and Collège d’Europe in Bruges. She began her career at Capgemini as Director of Strategy and Development for the Sogeti entity. She joined Microsoft in 2008 to manage its relationships with start-ups and the innovation ecosystem. Before joining L’Oréal, she was Managing Director of Valtech France.

© 2014 - Premium Beauty News - www.premiumbeautynews.com
latest news
Focus
MakeUp in newYork hosted more than 3800 visitors, with a growth of 12% of international guests.

MakeUp in New York moves to Javits Center to continue growing

The latest edition of MakeUp in NewYork was a huge success, announced the organisers. Held at the Center415 on 5th Avenue, in Manhattan, on September 11&12, 2019, the two-day B2B event dedicated to the makeup and skincare supply chain welcomed more than 3800 visitors, with a growth of 12% of international guests. Brazil, Canada, (...)

read more
job opportunities
Experts’ views
Victoria's Secret or the failure of a conservative positioning?

Laurence Bacilieri
Victoria’s Secret or the failure of a conservative positioning?

When the Victoria’s Secret show was cancelled it didn’t come as a surprise. In May, it was reported by The New York Times that the show would no longer be broadcast on network television. “We must evolve and change to grow. With that in mind, we have decided to re-think the traditional Victoria’s Secret Fashion Show". From 2001 to 2018, (...)

read more

Features

We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies
close