“This proves both Inter Parfums’ trust and that Cosfibel was the only company to offer full service on all products, from the make-up case and lipstick to the lip gloss, mascara, brushes and other applicators in the range,” explains Axel Marot, Production and Logistics Director at Inter Parfums.
Reactivity raises the stakes
This approach has been a year in the making. “We have already worked with Cosfibel, Roskoplast and particularly with Primapack on several projects,” adds Marot.
With 250 skus, this new make-up line in definitely a heavyweight range for Inter Parfums and represents a major step in the company’s development strategy.
“We have a simple way of working,” explains Marot. “We sub-contract everything for the brands we manage, and this is the case for Burberry make-up line. For formulas and filling we called on Intercos, to which Cosfibel will deliver the different packaging elements. My department (22 people) manages buying, supply, industrial planning, quality, logistics, regulations and packaging development, which Marion Trossat coordinated along with teams at Cosfibel.”