Industry buzz
Designed to delight the senses, MPlus Cosmetics unveils the Rêverie collection
During the Cosmopack Worldwide Bologna trade fair (March 20–22, 2025), the Italian makeup manufacturer debuted a new color cosmetics...
Verpack creates the coffret for Mercedes-Maybach’s private collection fragrances
For their very first “haute parfumerie” private collection, Mercedes-Maybach (licensee INCC Parfums) has chosen Groupe Verpack designed a...
Eurofragance strengthens its team of in-house perfumers with Pelegrí Granel
The Barcelona-headquartered fragrance house has appointed Pelegrí Granel as Senior Perfumer. The ex-Kao Group employee is joining...
Unilever acquires refillable personal care brand Wild
Unilever said on Tuesday, April 1st, it has acquired the personal care brand Wild. While the terms of the deal have not been disclosed...
Persán acquires Mibelle Group, surpassing one billion euros in revenue
The Swiss retail giant Migros has completed the sale of its subsidiary specializing in personal care and beauty, home care, nutrition, as...
Aptar’s Inune fragrance pumps equip Valentino’s Anatomy of Dreams line
The seven unique fragrances (30ml and 100ml formats) and two fragrance enhancers (30ml) of Valentino Beauty’s new collection of haute...
Hourglass Cosmetics opens global flagship store in New York City
After testing waters with a New York pop-up last year, Hourglass is getting back into the brick-and-mortar game with the opening of its...
Babytika choses Cosmogen for their SPF50+ Suncare Brush
Babytika’s SPF50+ Sunscreen Brush has been specially designed to make applying sunscreen hand free, easy and fun, for children and...
APC Packaging introduces recyclable packaging solution EcoLux
The Fort Lauderdale, Florida, headquartered packaging provider has launched EcoLux—a premium packaging solution that is claimed to...
Douglas lowers forecast for 2025 as beauty markets slowdown in Europe
Europe’s largest prestige beauty retailer has lowered its forecast for the current financial year in light of a slowdown in the premium...
