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L'Oréal: Alexandre Popoff named at the head of the Africa-Middle East zone

L’Oréal: Alexandre Popoff named at the head of the Africa-Middle East zone

As of June 1st, Alexandre Popoff, General Manager of the Eastern Europe zone, will also head the Africa-Middle East zone. He will take...

Mega Airless takes care of men

Mega Airless takes care of men

At the latest edition of the Cosmopack trade show in Bologna, Mega Airless has presented the new “Men’s Care” line, a subtle Mix &...

Etam expands its range of beauty accessories with Priminter

Etam expands its range of beauty accessories with Priminter

Etam has added new accessories to its beauty range - which is available since October 2014 in France, Poland and Belgium. The new items -...

AmorePacific carries on investments to develop its own retail network in North America

AmorePacific carries on investments to develop its own retail network in North America

Leading South Korean cosmetics maker AmorePacific plan to expand its Aritaum retail network in North America. With over 70 locations...

Packaging is becoming more than ever a central factor in brand strategy

Packaging is becoming more than ever a central factor in brand strategy

According to the members of the Pack Experts Committee, an ad hoc panel gathered by the organisers of the All4Pack Paris tradeshow...

Spa Week to focus on treatments alleviating technology-related conditions

Spa Week to focus on treatments alleviating technology-related conditions

Spa Week is back from April 11th-17th 2016. During the event, hundreds of spa, wellness, and fitness facilities participating in the...

Chanel turns gender stereotypes on their head with Boy fragrance

Chanel turns gender stereotypes on their head with Boy fragrance

Chanel is introducing Boy, a new gender-bending fragrance that attempts to do what Chanel’s recent fashions have done — mix the masculine...

Topline Products reveals Monaco's golden touch

Topline Products reveals Monaco’s golden touch

INCC Parfums recently launched its new Monaco Parfums duo for men and women. Marked with the seal of the principality, the perfumes...

VariBlend inks strategic partnership with Cosmax USA

VariBlend inks strategic partnership with Cosmax USA

VariBlend, the world leader in the manufacture of custom-blending, dual-dispensing technology, and Cosmax the global giant in original...

Fragrance Du Bois debuts in Paris with Jovoy

Fragrance Du Bois debuts in Paris with Jovoy

The Fragrance Du Bois’ range of products is now available at the perfumery Jovoy, which boasts itself to be the pantheon of rare and...

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latest news

Why Middle Eastern beauty markets are redefining brand resilience in 2026

Why Middle Eastern beauty markets are redefining brand resilience in 2026

As beauty brands head into 2026 under continued economic pressure, many are rethinking what truly drives resilience when consumer...

Why refillable 10 ml formats are redefining premium fragrance strategies

Why refillable 10 ml formats are redefining premium fragrance strategies

As refillability becomes a strategic priority for the beauty industry, brands face a critical challenge: how to reduce environmental...

Fragrance Innovation - January 2026

Fragrance Innovation - January 2026

Every year in Paris, the Fragrance Innovation Summit brings together from the fine perfumery industry—composition houses, brands,...

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